Beer Lovers React to Price Chopper & Market 32

It wasn’t many years ago that our local grocery store shelves were dominated by yellow, fizzy pale lagers, a few exports, and an array of the light beers featured in 30, 18, 12, and 6-packs. They were stocked with bottles and cans from all of the national “big guys,” and there was nary a craft beer in sight.

That all changed at Price Chopper in the early/mid 2010’s as they greatly shifted the dynamics of their store layouts, added more space for beer, and fully embraced national, regional, and local craft beer. At the time, they expanded many of their beer departments to include a “Pick 6” section, which allows consumers an opportunity to piece together their own mixed 6-packs, encouraging them to explore more local beer options. They also began offering local beer options on draft through their Growler Station departments—featured at a handful of stores.

Now, as the beer world continues to evolve, Price Chopper and Market 32 is fully vested in offering a wide array of local beer offerings, as well as national and regional brands, as we circle into 2022.

As Tyler Blance on the corporate marketing team explains, “we’re always looking for the next best craft brew , and our selection is always evolving. We now partner with over a dozen local breweries from the greater-Capital District area, each with their own awesome offering of brewed-close-to-home creations.”

Classic local ales, such as those from Brown’s Brewing Company of Troy, as well as newcomer favorites from the likes of Frog Alley Brewing of Schenectady, and Common Roots Brewing from South Glens Falls are just a sampling of the wide craft beer variety you’ll find at your local store.

“Supporting local farmers, artisans and producers is important to us,” Blance continues. “We’re proud to partner with a variety of craft breweries in our area, to bring our shoppers the region’s best brews.  

Whether you want to pair your homemade Turkey, Kale & Mushroom Lasagna with the perfect wine or beer, try something new or stock up, you’ll find it here. Explore our ample selection of fine vintages and all the lagers, ales and spirits on your wish list.”

Of course, aside from your favorite local breweries, you’ll also see the leading imported brews as well as ciders, flavored malt beverages, hard seltzers and non-alcoholic beer. There is literally something for everyone.

Price Chopper and Market 32 looks forward to welcoming all craft beer lovers to their local locations and introducing them to their new and improved local, regional, and national beer offerings. Check out their Beer Finder to find the location nearest you.

True Brew America